2025 Sales Reality Check: Research-Backed Ways to Break Through
The 2025 Sales Reality Check webinar with Tim Riesterer reveals that despite the hype around AI and automation, Forrester research shows B2B buyers are stalled and regretful, emphasizing that human-centric selling skills—validated through a new competency framework, micro-simulation assessments, and research-backed techniques like active listening and differentiation—are crucial for revenue teams to break through stalled purchase decisions and drive growth.
Your buyers are stuck: Forrester research shows 86 percent of B2B purchase decisions stalled in 2024, and 81 percent of buyers regretted their provider choice. Clearly, something isn't working. While everyone talks about AI and automation being the fix for all that is wrong with B2B sales, research reveals something surprising: your human edge matters more than ever.
What does this mean for revenue teams driving growth in 2025? In this webinar with Tim Riesterer, Chief Strategy Officer at Corporate Visions, you’ll hear all about the latest research presented at their industry-leading conference that speaks to the irreplaceable value of humans and the seller of the future. Specifically, you’ll learn about:
- A new, buyer evidence-based competency framework — identifying the seller-controlled buyer experiences most predictive of wins and losses
- A micro-simulation-based skills assessment — providing psychometrically validated, precision skills intelligence for targeted training and enablement
- Research-backed selling skills — including distinctly human interactions in discovery, insights, active listening, and differentiation
Good job taking the time to consider a new perspective.