Corporate Visions

Customer Success Skills Archives

The Customer Success Skills Archives feature expert insights and practical guidance from authors like Roberto Parra and Abby Kerr on topics including identifying revenue risks in customer experience, essential skills for customer success management, leveraging AI for growth, turning customer data into actionable insights, and strategies for retaining and expanding customer relationships.

The Revenue Risk Hiding in Your Customer Experience

Your CX strategy might be built for the journey you planned, not the one your customers are actually living. See where that gap becomes revenue risk.

  • Author: Roberto Parra
  • Date: June 11, 2026

The Emblazers Podcast, Ep. 9: Tony Pante on Scaling CS and Leveraging AI for Growth

Amanda DeVlugt and Tim Riesterer sat down with Tony Pante, who is currently responsible for leading and executing SAP's Customer Success Strategy, to get his wisdom and tips on all things Customer Success Management.

  • Author: Amanda DeVlugt
  • Date: April 15, 2025

Eight Make-or-Break Customer Success Skills

Discover the eight essential skills that elevate your customer's experience in pivotal moments.

  • Author: Roberto Parra
  • Date: March 29, 2024

The Great 8 for Expansion

Understand, retain, and grow revenue with existing customers by measuring and improving their experiences at important moments.

  • Author: Roberto Parra
  • Date: February 8, 2024

Customer Success: The Unsung Hero in Your Commercial Conversations

Your customer success managers' proximity to the customer gives them the unique ability to identify strategic needs and opportunities before anyone else in the business.

  • Author: Abby Kerr
  • Date: March 15, 2022

Turning Disjointed Customer Data into Winning Conversations

Learn how to translate your customer data into relevant insights and stronger customer relationships.

  • Author: Roberto Parra
  • Date: February 11, 2022

Essential Skills for Customer Success

Learn the skills you need to build stronger customer relationships.

  • Author: Roberto Parra
  • Date: December 8, 2021

Building Stronger Customer Relationships

Learn how to build long-lasting, more profitable customer relationships.

  • Author: Roberto Parra
  • Date: November 18, 2021

Conducting the Expansion Sale

Find out how to make your customer success team members customer advocates and conductors for growth.

  • Author: Roberto Parra
  • Date: May 6, 2021

How to Measure Results that Decision Makers Care About

Your customer stakeholders invested in your solution because they believed you would make a meaningful contribution toward their strategic business goals. Their decision to continue or increase that investment hinges on your ability to document results toward those goals.

  • Author: Nicci Nesmith Hammerel
  • Date: March 9, 2021

How to Get Executives to Your Business Reviews (and keep them coming back)

See how to run executive business reviews that keep decision-makers engaged, even after the initial sale.

  • Author: Roberto Parra
  • Date: December 9, 2020

How to Better Align Sales and Customer Success

Improve the transition from Sales to Customer Success.

  • Author: Roberto Parra
  • Date: June 11, 2020