How to Get Consensus from Multiple Decision-Makers
The webinar with Dr. Carmen Simon offers neuroscience-based strategies for gaining consensus among large, dispersed buying committees by using priming to create shared memories, presenting motivating data and insights, and selecting impactful words and visuals to highlight key metrics.
The typical buying committee includes as many as 15 decision makers, depending on which analyst you ask. There are more stakeholders involved in the buying process than ever before, and the number keeps going up.
How do you gain consensus from so many decision makers, especially in a virtual setting? How do you convince multiple people in multiple locations to remember and act on your message?
This webinar with Dr. Carmen Simon, cognitive neuroscientist and a lead researcher at Emblaze, provides three practical guidelines, grounded in the latest neuroscience research and technology, to help you get multiple buyers to pay attention, remember your message, and make buying decisions in a unified way.
Specifically, you’ll learn how to:
- Use the concept of priming to create unified memories among multiple buyers.
- Present data and insights in a way that motivates a group to act.
- Choose words and visuals to highlight metrics that matter.
All sellers must possess digital sales skills these days. Securing support to boost your success is a good choice.