IBM's Agile Approach to Sales Enablement
The content outlines IBM's agile sales enablement strategy, highlighting various growth priorities such as acquiring and retaining customers, creating winnable pipelines, improving win rates, protecting profit margins, managing performance, and evolving sales methodologies, supported by targeted solutions including precision skills assessments, sales training, messaging, leadership coaching, and buyer insights.
Growth Programs
Your Growth Priorities
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Targeted Solutions
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Precision Skills\ \ Assessments
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Who We Serve
Overview
You’re measured on different outcomes—but your success depends on the same buyer decisions. This is where you find the programs and proof built for your goals.
Choose your role to see what that looks like in practice.
Role-Based Solutions
Find the solutions that map to your responsibilities—and the outcomes you’re expected to deliver.
Case Studies
See how revenue teams like yours use buyer evidence to win more—and keep more.
Approach
Community
Emblaze Community
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Emblaze Resources
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Pressure-Test Your Strategies
and Fine-Tune Your Approaches
Get the Evidence to Build Stronger Teams
Rethink how you drive growth. Bring your toughest questions. Leave with clearer decisions.
Resources
Overview
When teams rely on opinions, content gets noisy and inconsistent. Our resources are grounded in buyer evidence—so you can sharpen decisions, messaging, and execution.
Find insights, articles, webinars, and more evidence-backed resources to grow revenue.
Webinar
IBM's Agile Approach to Sales Enablement
Find out how IBM approaches sales enablement.
Tim Riesterer
Chief Strategy officer
Corporate Visions
Mary Tafuri
Chief Sales Enablement Officer
IBM
IBM is leading the way in how large companies should enable a global salesforce. They’re arming sales teams with the skills and content they need to help identify and solve clients’ biggest challenges.How do they do it? And what can you learn from their innovative approach?Get a look behind the curtain in this town hall style discussion between Tim Riesterer, Chief Strategy Officer at Corporate Visions, and Mary Tafuri, Chief Sales Enablement Officer at IBM.You’ll learn how IBM:
- Builds a client-centric approach to sales training and enablement.
- Creates outcomes-based learning roadmaps to support individualized skills training.
- Drives desired selling behaviors through ongoing coaching and gamification.
Get the replay!
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You’re On Your Way
Now that you’re armed with these evidence-backed enablement tips, it’s time to put them into action and watch your sellers thrive.
IBM's Agile Approach to Sales Enablement - How To Use It For Your Sales Team - YouTube
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IBM's Agile Approach to Sales Enablement - How To Use It For Your Sales Team Corporate Visions | Evidence-Based Sales Training
Corporate Visions | Evidence-Based Sales Training1.82K subscribers
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